TW Languages helps Auto365 to grow international business for their UK exhibition by providing translation services, advice and support.
Auto365 Live is an exhibition for PDR, SMART Repair & Detailing professionals, attracting a large number of technicians from these three industries. Having organised the exhibition over the past 2 years, the team at Auto365 were constantly amazed by how international this sector has become. They knew that there would be a business growth opportunity if the show was more accessible to foreign markets.
Business Objective
The aim of Auto365 is to grow their event by attracting new overseas, highly skilled professionals as well as continually raising the standard in producing a prestigious exhibition. With this in mind, they saw the opportunity of using translation services to promote the event to an international audience. Since this was the first time Auto365 had used this type of service, they recognised that they would need advice and support.